User generated ads

// June 27th, 2009 // All

It�s a brilliant Nokia ad – the sort of simple, well-executed idea that agencies charge six-figure sums for. Only this one wasn�t made by an ad agency – it was made by Hiroki Ono, a 23-year-old film student from Yokohama, Japan, who�d never made an ad before. The film, �Feel the globe�, took just two days to make.

via FT.com | Tech Blog | Spike Lee: With user-generated content, who needs ad agencies? .